Luke Bryan has teamed up with Constellation Brands to introduce his new Two Lane American Golden Lager. Bryan played a big role in developing his new Two Lane beer, from taking part in several tastings to coming up with the name and label. The Two Lane American Golden Lager will be hitting shelves in Tennessee, Alabama, Georgia, Florida, North Carolina, South Carolina and Virginia on March 2.

(Luke Bryan) I feel like a lot of aspects of the importance of beer has been lost lately. I think beer’s an important thing. I mean, you remember your first beer with your dad, you remember a beer at your wedding. You remember stuff like that, and that’s what we’re gonna have fun with.”